Event Content Support

Tell your story on the biggest stages

Events are major investments that double as great opportunities to share your story on a bigger canvas. Whether your goal is leads, awareness, coverage or buzz, March has the approach, the people and the skills to help innovative tech brands in every category optimize events for the biggest impact. 

Got an event coming up? Contact March
Our award-winning, battle-tested squad of professional writers, graphic designers, videographers, podcasters and social media strategists are ready to create killer content for your event.

Leave this field blank

We’ve been everywhere: CES, SXSW, RSA, Black Hat, HIMSS, WSJ Tech Live, Mobile World Congress, Slush, Dreamforce, VMworld and countless brand conferences and user groups. So we know how to develop and execute on a plan that helps you make noise at show time, and keep the momentum going long after. Give us a shout to learn how we can help before, during and after your event.

Event Optimization

  • Plans for pre- and post-show content
  • Promo emails and newsletters
  • Booth graphics and collateral
  • Paid and organic social promotion
  • Leverage events for long-form content

 

Live Event Support

  • Podcasting
  • Blogging and event recaps
  • Social media support
  • On-site event video
  • Remote content creation and support

Examples of Our Work

From user groups to major tech conferences and everything in between, we’ve helped innovative brands create dynamic, engaging content for events. Check out a few of our favorite success stories below, and reach out for more.

Client: Dynatrace

Perform

At this annual performance monitoring user conference we provided on-site support for media relations and content creation, including: media and analyst briefings; video testimonials with customers; video highlight reel scripts; and blog posts and infographics to leverage highlights, sessions and themes into compelling stories that drove further interest in the client and the event.

Read more on the March blog.

Client: Affectiva 

Emotion AI Summit

March supported the third Emotion AI Summit with a combination of media, social and content capabilities, including: on-site media and analyst relations; live social media activity; podcast interviews with key speakers for the company podcast; Q&A content generation; identifying key takeaways from event sessions to leverage for post-event recaps.

You can hear all about it on Hacks and Flacks.

Client: Pure Storage

Pure//Accelerate

March provided real-time social media support for this data storage conference, drafting social posts live from the event floor to sustain interest and buzz both during and after the event. March also helped coordinate and staff customer and partner briefings with members of the media.

Check out our blog for more tips on creating content out of events — and why it’s so vital.

Client: Comptel 

Nexterday North

Prior to its acquisition by Nokia, March supported Comptel’s “Nexterday North” events, an integrated campaign that spanned tier-one influencer relations, independent research, thought leadership blogs and the creation of three annual 150-page printed books. This support boosted the client’s profile and generated new recognition from other industry players – including Nokia.

Read more about the success of this project.

Hear from the Experts

March’s podcast Hacks and Flacks interviews experts from every corner of PR, marketing and media. Check out our recent episodes all about marketing for corporate events, and be sure to subscribe to the show at any of the links below.

Listen on Apple PodcastsListen on StitcherListen on SpotifyList on Google PodcastsListen on Overcast

Guest: Robert Rose of The Content Advisory

Planning an Effective Content Strategy for Events

We talk to content marketing expert Robert Rose, Chief Strategy Officer at The Content Advisory, who shares advice on how to create great material before, during and after a show, including lessons learned from putting on the Content Marketing Institute’s annual Content Marketing World show. Listen to the full episode.

 

Guest: Ashleen Bershad of Affectiva

Event Planning Lessons from the Emotion AI Summit

Affectiva Events Manager Ashleen Bershad and March’s Hailey Melamut discuss the ins and outs of corporate event planning. They share tips on how to stay on-schedule and on-budget, maximize your event ROI with content, and talk about the pivotal role PR and comms agencies play in supporting a client event. Listen to the full episode.

 

Let's chat
Leave this field blank