In today's video, March's Brendan Reilly talks about why the focus of your video content should be on quality, not virality.
In today’s video, I discuss balancing the two and using a few techniques to make videos feel a bit more cinematic, upping the perceived production value and visual appeal of your content. The end result is that your audience is both entertained/engaged and informed, making them much more likely to keep coming back for more.
When it comes to editing, be it B2B video content, 30-second commercials, documentaries or feature films, it pays to be […]
Video content can be entertaining and informative, but is it really effective when it comes to influencing the C-suites of […]
Yesterday afternoon, March’s Managing Partner Martin Jones co-presented a webinar hosted by PR News, “Content Marketing 101.”
It was a really […]
Video content is rapidly gaining popularity as a PR tool among brands in just about every industry. When it comes […]