Mobile’s Growing Influence on Brick-and-Mortar Retail

Consumers seem ready for a world where mobile is tightly integrated into the in-store shopping experience. But, are retailers ready?

Telco Partnerships with Content Providers Buoy Cord-Cutting Culture

By |Sep 19 2017|Categories: Telecom & Mobile|Tags: , , |

Telcos are catching on that consumers want choice, and just as importantly, they want perks. Major telco providers like T-Mobile and AT&T are differentiating themselves by partnering with content providers to offer customers special benefits.

Telecom & Mobile

In Mobile, Some Brands Are Their Own Worst Enemy

Sometimes, to succeed, you need to learn how to get out of your own way.

That’s certainly the case for Starbucks […]

B2B Marketing in the Multi-Screen, Mobile World

If you own a smartphone, there’s a good chance that you’ve checked your work email during off-hours. Maybe at night […]

What’s Different About Apple’s Newest iPhones?

By |Sep 13 2013|Categories: PR|Tags: , , |

After the usual hype and speculations building up for several months beforehand, the latest and greatest (?) Apple gadgets were […]

Commuting Isn’t “Slo-Mo” with Bridj’s New SoLoMo Model

By |Jul 10 2014|Categories: Social Media|Tags: , |

As technology permeates more industries, we’ve seen radical changes to our society and to how businesses operate.

File cabinets are giving […]

5 Apps That Come in Handy When You Move to a New City

By |Aug 9 2013|Categories: Social Media|Tags: , , , |

As a new resident of a new city, finding your way is always the hardest part.  Your routine changes. Suddenly […]

5 Hashtag Mistakes…And Other PR News

Enhancing Your Twitter Strategy: 5 Hashtag Mistakes to Learn From
SocialMediaToday – March 24, 2013

It can be a difficult feat to […]

Make Sure Your Web Content is Mobile-Friendly… and other PR Stories

How to Make Your Website More Mobile-Friendly
Entrepreneur – May 6, 2013

Don’t get caught up in designing your website so it […]