HubSpot
[Podcast] Complicated, Weird Human Beings

[Podcast] Complicated, Weird Human Beings

 HubSpot's INBOUND isn't quite like other business events and conferences. Yes, it attracts thousands of attendees (15,000+ this year), is hosted by a world-class city, features show-stealing keynote addresses (Aziz Ansari, Seth Godin, Brené Brown and Chelsea...

[Podcast] Complicated, Weird Human Beings

[Podcast] Whatever You Call It, We Still Want It

Whether as Employee No. 11 at HubSpot or in her current role as VP of Marketing for Toast, Ellie Mirman has always taken a data-driven approach to marketing. By measuring everything they do, marketers can better communicate results – what Ellie calls the "universal...