healthcare PR
Real Talk: Innovation and Digital Health

Real Talk: Innovation and Digital Health

​Recent surveys show that healthcare leaders are increasingly prioritizing improved patient outcomes over cost-cutting measures, which gives a glimpse of how important the patient experience is already and will continue to become. Healthcare is more innovative today...

HIMSS 2019: Healthcare Meets Technology Innovation

HIMSS 2019: Healthcare Meets Technology Innovation

Yesterday, March Content Manager Lizzy Snell, a former healthcare IT journalist, shared what it takes to stand out to a reporter in a crowded conference like HIMSS. Today, we’re looking ahead to what trends we expect to see at HIMSS 2019. The dust has hardly settled...

How to Avoid 5 Common Healthcare PR Mistakes

How to Avoid 5 Common Healthcare PR Mistakes

Mistakes happen. They’re a part of life. But healthcare PR mistakes can mean your story doesn't get covered. When you have healthcare clients, it’s critical to accurately relay their message to the public. I’ve spent a fair portion of my professional career as a...

3 Tips for Successful Healthcare PR Pitching

3 Tips for Successful Healthcare PR Pitching

Every industry is filled with its own nuances and quirks, and good PR people are quick to learn the ins and outs to ensure they find the right client coverage. Healthcare is no exception, and can even be one of the more difficult industries in which to pitch. How can...