Shaping and Sharing the
Stories of Innovation

Blogs and Podcasts from March Communications

Paid Social and Content Growing to Greater Necessity

Paid Social and Content Growing to Greater Necessity

The way we communicate has shifted in this past year and will continue to evolve as the world does. But what does this mean for social media and content? With the world pivoting to an online landscape, many business professionals want to stand out, be different, and...

New Innovation Enables Healthcare-From-Home

New Innovation Enables Healthcare-From-Home

This year proved that even the most person-to-person businesses can shift to a remote model. Health and wellness providers shifted gears, inventing ways to provide services straight to your home. Healthcare is evolving in parallel with consumer tech and more patients...

Listening + Learning: Our Latest DEI Discoveries

Listening + Learning: Our Latest DEI Discoveries

Over the past several months, we’ve been working to keep our promise to listen, learn, and grow together. By partaking in crucial conversations related to diversity, equity, and inclusion in our industries and our community, we’ve been taking advantage of our...

[Podcast] Scoping Out the Virtual Events Landscape

[Podcast] Scoping Out the Virtual Events Landscape

Today on the Innovator's Mic, we're talking about the virtual events landscape that has exploded over the last year and shows no signs of slowing down.    March Account Director Hailey Melamut spoke with Account Supervisor Samantha Powers and Senior Account Executive...

How To Choose Your Words For Multicultural PR

How To Choose Your Words For Multicultural PR

After months of civil unrest and racial injustice, organizations have realized it’s imperative they understand and promote the importance of diversity, equity, and inclusion to support a multicultural wave of communications. While there isn’t a universal template for...

Helping to Educate Young Women in Tanzania

Helping to Educate Young Women in Tanzania

I started my PR career at the UK charity ActionAid in 1993.  I was a late graduate from University because my gap year turned into several gap years, which I filled with travels around the world, exploring different countries and cultures. It was during those travels...

Reflections from the 2020 Newsroom  

Reflections from the 2020 Newsroom  

What a year 2020 was. Across the globe communities witnessed quarantine and national lockdowns. Later, unrest in response to racial injustice boiled over. Ending the year in the US with a landmark Presidential election.   Throughout it all, newsrooms far and wide, big...

Social Media Trend: Video Stories for B2B

Social Media Trend: Video Stories for B2B

B2B marketing is often considered a niche type of marketing – a distinct type of approach for a specific audience. And that is sometimes true. But B2B marketing has been shifting to embrace more of the mainstream methods of communication and marketing. One area in...

How to Stand Out in a Vicious News Cycle

How to Stand Out in a Vicious News Cycle

It’s rare to scroll through your news or social media without coming across a coronavirus-related story. When the news cycle is dominated by a global health crisis, discusses on racial injustice and whatever else 2020 has thrown at us,  we’re left with the question:...