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[Podcast] There Are No Minions
To our friends in PR and marketing agencies: When something goes haywire, don’t you wish you could escape and hide behind the plant? Lauren Peresada, Senior Customer Success Manager at Hubspot, knows the feeling.
This week, Lauren shares stories from her time as an account manager, what she sees as the differences between small business and enterprise clients, her blueprint for managing client crises, and why asking the obvious questions has saved her on many occasions.
And, in light of the news that Gigaom will be shutting down, we brought in March’s Doug Flora to provide some additional perspective and provide his view of the current state of the tech journalism landscape.
Listen here:
Show Notes:
This episode’s music is provided by Job Creators. Check them out at JobCreatorsBand.com
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[Podcast] Making Nutrition Tech Accessible, with Sandy Purewal of Superfied
Many of us know that we should probably be eating better. But sometimes good information on nutrition feels hard to come by and even harder to follow - especially for those who don't have easy access to affordable food or knowledge. Sandy Purewal, a former PR...
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[Podcast] Book Marketing 101: Behind the Scenes of the ‘Girl Decoded’ Launch
Today, we offer a behind the scenes look at what goes into book marketing. The team here at March has been reading Girl Decoded: A Scientist's Quest to Reclaim Our Humanity by Bringing Emotional Intelligence to Technology, the memoir by March client, and Affectiva CEO...
