[Podcast] The Elephant and The Rider
What makes for great video marketing? Jim and Manny ask Marc Amigone, director of marketing for the professional video sharing platform MediaSilo, for his take on effective video marketing, and riff on the best and worst ads from this year’s Super Bowl. They also chat the struggles and benefits of transitioning from agency work to in-house marketing.
Brendan Reilly, video director at March, also drops in to share his tips for making great brand videos.
This episode’s music is provided by Job Creators. Check them out at JobCreatorsBand.com
Subscribe to Hacks and Flacks
Tech media expert Sam Whitmore has been producing in-depth coverage of the impact of the coronavirus pandemic on tech media. You can read all of it over at mediasurvey.com. Today he joins the show to tell us how the tech media is handling the crisis, how coverage has...
It's an old trope, but there's a reason why people say "a picture is worth a thousand words." Visual images tell a powerful story: human brain processes images 60,000 times faster than text, and research shows images are much more persuasive than text alone. Shlomi...