3 Content Marketing Trends You Should Be Addressing In Q2
May 2, 2016 – Entreprenuer
Content marketing is going through some serious changes right now, forcing marketers to analyze subjective situations and adapt to new technologies to stay relevant, because, more than ever, consumers are turning to the web for information and education.
Instagram Business Profiles To Feature ‘Contact’ Buttons, Directions, And More
May 4, 2016 – TechCrunch
Instagram had confirmed earlier this year that it was developing business profiles – basically, the Instagram equivalent to a Facebook Brand Page. The profiles, which are currently being tested with a small group of users, offer a variety of useful features for those who run a business account on Instagram, including a “Contact” button, access to maps and directions, and the ability to categorize the business by type.
How Target Built A World Class Digital Marketing Team: Tips From CMO Jeff Jones
May 4, 2016 – Forbes
Brands create elaborate marketing strategy plans in hopes of attaining that elusive goal: to deliver a great experience that reels customers in and keeps them coming back. Target is a prime example of an established retail brand that does digital marketing well.
How To Optimize Pinterest For Business
May 5, 2016 – Social Times
Pinterest recently opened its “Promoted Pins” platform to small businesses, meaning that they can now target and segment their ads at a much deeper level.
4 Ways Instagram Can Amplify Your PR And Branding Efforts
May 5, 2016 – Bulldog Reporter
With 400M-plus active users a month, Instagram has established itself as a robust engagement platform and one of the most popular social media networking platforms out there, not far behind Tumblr and Facebook (its parent company).