This week in March Communications #FridayFive, we uncover the latest in PR, social media and digital news, specifically: how to maximize your digital marketing spend, 5 ways to kill it with social media marketing on Facebook, Snapchat’s new Memories feature, how PR professionals can improve their relationships with media and the rise of Bing over Google.
How To Maximize Your Digital Marketing Spend
July 3, 2016 – Forbes
This article explores ways and means to extend your reach and get your message out there for less.
5 Ways to Kill It with Social Media Marketing on Facebook
July 3, 2015 – Small Business Trends
Apart from maximizing on the obvious benefits, there are 5 simple things that you could do to make a large impact on Facebook.
Ephemeral Messaging App Snapchat Makes a Slight U-Turn With Its New Feature
July 6, 2016 – Fortune
Users can now permanently save photos and videos with the new Memories feature.
July 6, 2016 – Muck Rack Daily
We can do better. Here are a few steps PR professionals should take to improve the media-PR partnership.
What Does the Rise of Bing Mean to the PR Industry – and Can It Really Beat Google?
July 8, 2016 – Bulldog Reporter
There are four big factors that suggest we should all be paying really close attention to Bing and how it can support our organic search results and conversions.