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[Podcast] Making Wellness Tech Work, With the Founders of FitGenie
Wellness tech is a hot trend, and consumers today are trying more apps that promise to help them live longer, look great, and feel better, too. But is all of this technology and innovation actually making us healthier and making our lives better?
March’s recent consumer survey – part of the Year of Smart Living – examined the impact of technology on health and wellness, and the role of marketers and brands that want to convince consumers that they’re making the right choices.
To learn more, we talked with one of the exciting brands in the wellness space: FitGenie. They are an Atlanta-based startup that offers nutrition planning combined with meal delivery. On today’s show, founders Obi Anachebe and Keith Osayande discuss what’s important to consumers in the wellness tech space and how they built an app that makes a positive difference to users.
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![[Podcast] March Turns 15 – Looking Back and Looking Ahead](https://www.marchcomms.com/wp-content/uploads/2020/12/Pod-79-blog-art-400x250.png)
[Podcast] March Turns 15 – Looking Back and Looking Ahead
We’re switching things up on Hacks and Flacks today. This year March Communications celebrated 15 years as a tech PR agency – a big deal for any business and especially in the ever-changing world of communications. We were originally planning on a big celebration in...
![[Podcast] Samantha Mayowa Shares How PR Leaders Can Build Diversity Through Inclusivity](https://www.marchcomms.com/wp-content/uploads/2020/11/Blog-header-Sam-Mayowa-400x250.png)
[Podcast] Samantha Mayowa Shares How PR Leaders Can Build Diversity Through Inclusivity
Diversity, equity and inclusion have been top-of-mind for business leaders over the last several months. Many organizations, March included, are only just beginning to skim the surface of these issues and shine a brighter light on how we can do better on these fronts....
