Media
Watch: Standing Out in the AI Crowd

Watch: Standing Out in the AI Crowd

https://www.youtube.com/watch?v=iXQhVG06KjI AI – as both an IT tool and a buzzword for generating hype – has permeated every industry. With so many companies touting how they’re using AI, how do the real innovators stand out? Top tier media recognition is a start! Our...

Media Relations Through the Eyes of a Reporter

Media Relations Through the Eyes of a Reporter

Ever wonder what the reporter on the other side of your pitch is thinking? How long do they want you to wait to follow-up? Did you make it clear you studied their background – or is the funny tidbit you got from an old social post a bit too stalker-esque? Luckily, I...

The Printed Word: An Ode to Magazines

Ask anyone who knows me — personally or professionally — and they will tell you I am a notorious paper ripper. You fully realize how much I love you when you receive an actual magazine or newspaper clipping* from me...not a mere digital link. (*For our blog audience...

Podcast paywalls don’t actually serve listeners

Podcast paywalls don’t actually serve listeners

Podcasting had a banner year in 2018. The medium had “explosive” growth in listenership, according to Edison Research, which found that more than half of Americans now say they’ve listened to a podcast. Several trends contributed to that growth – from Hollywood...