Blaise Lucey

Blaise Lucey

CRO: A Shiny New Acronym for Content Marketing, PR and SEO

CRO: A Shiny New Acronym for Content Marketing, PR and SEO

Iā€™m something of an acronym connoisseur, particularly when it comes to content marketing and PR. As we witness the convergence of industries as diverse as marketing, advertising, PR and SEO ā€“ all of which are experimenting with content creation - people are struggling...