Shaping and Sharing the
Stories of Innovation
Blogs and Podcasts from March Communications
Social Media and Content Trends to Watch
The way we communicate has shifted in this past year and will continue to evolve as the world does. But what does this mean for social media and content? With the world pivoting to an online landscape, many business professionals want to stand out, be different, and...
New Innovation Enables Healthcare-From-Home
This year proved that even the most person-to-person businesses can shift to a remote model. Health and wellness providers shifted gears, inventing ways to provide services straight to your home. Healthcare is evolving in parallel with consumer tech and more patients...
Mental Health Awareness Month: Combating Care Disparities
Over the past year, mental health has been impacted significantly by disparities, inequity, and unequal access to healthcare, especially for people of color. As we close Mental Health Awareness Month, we’re recognizing the underserved groups that face overwhelming...
The Path Forward: Top Takeaways from PRSA Georgia’s 2021 Annual Conference
To better understand of how the PR landscape has shifted over the last year, Janabeth Ward attended the PRSA Georgia 2021 Annual Conference.
New Social on the Block: What Clubhouse Means for Brands
Clubhouse is the hottest social media app right now. But by building the platform of exclusivity, how valuable is the platform for brands?
Q&A – The Tech Making WFH Possible
Marchers Kelsey Johnson and Janabeth Ward chat about how tech leveled up their home offices, as well ways companies adapted to meet the need.
Trust as Currency: Why Brands Need to Earn Trust
How trust is a type of currency that brands can use with audiences and how trust in leaders can impact trust in a brand.
Embedding Intersectionality into the Fight for Gender Equality
Wrapping up Women’s History Month by reflecting on how we can better protect women of color by understanding intersectionality.
![[Podcast] One Year Later: How COVID-19 Will Continue to Shape PR & Marketing](https://www.marchcomms.com/wp-content/uploads/2021/03/5-blog-image-header-1-1080x675.png)
[Podcast] One Year Later: How COVID-19 Will Continue to Shape PR & Marketing
Just over one year ago, the first widespread lockdowns due to Covid-19. We discussed what changed for clients and takeaways for the future.
Social Media and Content Trends to Watch
The way we communicate has shifted in this past year and will continue to evolve as the world does. But what does this mean for social media and content? With the world pivoting to an online landscape, many business professionals want to stand out, be different, and...
New Innovation Enables Healthcare-From-Home
This year proved that even the most person-to-person businesses can shift to a remote model. Health and wellness providers shifted gears, inventing ways to provide services straight to your home. Healthcare is evolving in parallel with consumer tech and more patients...
Mental Health Awareness Month: Combating Care Disparities
Over the past year, mental health has been impacted significantly by disparities, inequity, and unequal access to healthcare, especially for people of color. As we close Mental Health Awareness Month, we’re recognizing the underserved groups that face overwhelming...
The Path Forward: Top Takeaways from PRSA Georgia’s 2021 Annual Conference
This last year completely disrupted businesses across industries, forcing many of them to completely rethink the way they work. As PR professionals, it was our job to help our clients navigate these changes, giving them guidance on how to face them head on and what to...
New Social on the Block: What Clubhouse Means for Brands
There's been a lot of buzz around the latest fast-growing social network. If you haven’t heard of Clubhouse already, it’s rising popularity will soon make it a staple social platform around the world. Amanda Fountain, Director of Social Media Strategy and Zorina...
Q&A – The Tech Making WFH Possible
Over the last year our homes shifted from a totally personal realm to our new place of work. Technology gave businesses the flexibility needed to make this transition. Things we took for granted like video calls and messaging platforms, or remote VPN connections...
Trust as Currency: Why Brands Need to Earn Trust
The past year has sparked more conversations about brand responsibility and trust. And that reminded me of a thought exercise asking which of three companies people trusted most: Tesla, Facebook or Amazon. At the time, Facebook lost, pretty unanimously. Then people...
Embedding Intersectionality into the Fight for Gender Equality
As we wrap up Women’s History month, it’s inspiring to look back on all the barrier breakers who have provided us with so much to celebrate. Like today’s movement, the fight for women’s equality did not move forward without the superhuman acts by women of color....
![[Podcast] One Year Later: How COVID-19 Will Continue to Shape PR & Marketing](https://www.marchcomms.com/wp-content/uploads/2021/03/5-blog-image-header-1-400x250.png)
[Podcast] One Year Later: How COVID-19 Will Continue to Shape PR & Marketing
Just over one year ago, the first widespread lockdowns due to COVID-19 outbreaks went into effect across the US. Over these last 12 months, a lot has happened and changed both on the individual and organizational level. Organizations were forced to shift strategies,...
Standing Against AAPI Hate
A year ago, we wanted to make clear that we stand against systemic racism and the violent forces of white supremacy and hate. That was true then, and it remains true now, as we stand in solidarity with our Asian-American and Pacific Islander friends, families,...
![[Podcast] Sena Pottackal Shares How PR Leaders Can Prioritize Accessibility & Inclusivity](https://www.marchcomms.com/wp-content/uploads/2021/03/Ep-4-Sena-blog-image-400x250.png)
[Podcast] Sena Pottackal Shares How PR Leaders Can Prioritize Accessibility & Inclusivity
On this episode of The Innovator’s Mic, Cheryl Gale, March co-founder and president, chatted with Sena Pottackal, a recent graduate from NYU’s Masters in PR and Corporate Comms program, now working on client experience, DEI and corporate comms at Current Global....
Q&A – Innovation Within the Walls of Our Homes
Technology is always advancing at warp speeds – that’s never been more true than over the past year. A lot of the innovation conversation has focused on tech advancements for work. But so much has changed when it comes to how tech impacts us as whole humans, including...
Listening + Learning: Our Latest DEI Discoveries
Over the past several months, we’ve been working to keep our promise to listen, learn, and grow together. By partaking in crucial conversations related to diversity, equity, and inclusion in our industries and our community, we’ve been taking advantage of our...
![[Podcast] Scoping Out the Virtual Events Landscape](https://www.marchcomms.com/wp-content/uploads/2021/02/Ep3-blog-header-400x250.png)
[Podcast] Scoping Out the Virtual Events Landscape
Today on the Innovator's Mic, we're talking about the virtual events landscape that has exploded over the last year and shows no signs of slowing down. March Account Director Hailey Melamut spoke with Account Supervisor Samantha Powers and Senior Account Executive...
![[Podcast] ‘Race After Technology’: Breaking Down the New Jim Code](https://www.marchcomms.com/wp-content/uploads/2021/02/Ep2-blog-image-400x250.jpg)
[Podcast] ‘Race After Technology’: Breaking Down the New Jim Code
Today on The Innovator’s Mic, in the spirit of Black History Month, we’re talking about our latest Overbooked Book Club choice – Race After Technology, by Ruha Benjamin, which extrapolates how people of color have or have not been represented in innovation. As two...
Standing Against AAPI Hate
We stand in solidarity with our Asian-American and Pacific Island friends, families, coworkers, and communities.
![[Podcast] Sena Pottackal Shares How PR Leaders Can Prioritize Accessibility & Inclusivity](https://www.marchcomms.com/wp-content/uploads/2021/03/Ep-4-Sena-blog-image-1080x675.png)
[Podcast] Sena Pottackal Shares How PR Leaders Can Prioritize Accessibility & Inclusivity
Sena Pottackal shares her experience as a blind woman in the industry and talks about bringing accessibility and inclusivity to the workplace.
Q&A – Innovation Within the Walls of Our Homes
Juliana Allen and Kelly O’Brien, chatted about how they’ve been feeling about tech, what they’ve been observing across the industry, and what’s on the horizon for consumers.
Listening + Learning: Our Latest DEI Discoveries
Thoughts from our group discussions centered on DEI, inspired by the New York Times podcasts 1619 and Nice White Parents
![[Podcast] Scoping Out the Virtual Events Landscape](https://www.marchcomms.com/wp-content/uploads/2021/02/Ep3-blog-header-1080x675.png)
[Podcast] Scoping Out the Virtual Events Landscape
This podcast episode covers the virtual events landscape that has exploded over the last year and shows no signs of slowing down.
![[Podcast] ‘Race After Technology’: Breaking Down the New Jim Code](https://www.marchcomms.com/wp-content/uploads/2021/02/Ep2-blog-image-1080x675.jpg)
[Podcast] ‘Race After Technology’: Breaking Down the New Jim Code
In the spirit of Black History Month, today’s podcast discusses our latest Overbooked Book Club choice – Race After Technology,